Blog

31.07.20

New on MakeMeReach! Check out our latest platform updates

It’s been a busy few months for us here at MakeMeReach as we’ve added more features to make our platform even more powerful and user-friendly. We wanted to give you a peek at all of the new and improved features we’ve rolled out to help you improve performance, collaborate more efficiently, and more. Read on…

10.07.20

MakeMeReach is now a TikTok partner!

MakeMeReach is excited to add TikTok to our offering as an official TikTok Partner! This partnership gives our clients even more possibilities to reach their customers in the right place, at the right time with digital advertising. Our customers can now create their TikTok ads directly on the platform, all while benefiting from the powerful…

10.12.19

Introducing the ultimate guide to creativity in digital advertising

Creativity has always been a central pillar of advertising, since long before the age of digital. It’s the vehicle that tells your brand’s story. Your creatives evoke an emotional response in the people seeing your ads,  helping them remember who your brand is and what it stands for. As advertising has moved increasingly online, creativity…

05.12.19

With AI, the future of advertising is personalized

When people spend time on their favorite social networks or websites, they want to see content that is relevant to them—and that includes ads. When ads are personalized, they lead to better user experiences, which translates to stronger business outcomes.

26.11.19

Facebook Pay: what the new payments feature means for consumers and advertisers

With the recent launch of Facebook Pay, Facebook is the latest company to enter the digital payment space. The tool will let users make direct payments within the Facebook family of apps: Facebook, Messenger, Instagram, and WhatsApp.

21.11.19

What CMO spend tells us about marketing today

Marketing budgets can tell us a lot about the state of the sector today and give us insights into how marketing might evolve. A recent report by Gartner surveyed 342 marketing executives in North America and the UK, from companies with $500 million to $5 billion or more annual revenue. The report details how much…

13.11.19

How to reach and convert customers with video ads on Instagram

Video content performs especially well on Instagram compared to other formats. Statistically, videos receive 38% more engagement than image posts and over 100 million users either watching or creating Live video every day. So leveraging video in your Instagram ads can also be a great way to get the attention of your audience. And with one billion users, Instagram offers…

25.10.19

5 essential technical tips to get your holiday advertising right

We don’t need to tell you that the last months of the year, from Black Friday through Christmas, are an unmissable opportunity for retail and e-commerce businesses. And with Black Friday just about a month away, you should already be in full swing with your advertising. But if you’re still working on your ads strategy and set-up,…