Blog

31.07.20

New on MakeMeReach! Check out our latest platform updates

It’s been a busy few months for us here at MakeMeReach as we’ve added more features to make our platform even more powerful and user-friendly. We wanted to give you a peek at all of the new and improved features we’ve rolled out to help you improve performance, collaborate more efficiently, and more. Read on…

10.07.20

MakeMeReach is now a TikTok partner!

MakeMeReach is excited to add TikTok to our offering as an official TikTok Partner! This partnership gives our clients even more possibilities to reach their customers in the right place, at the right time with digital advertising. Our customers can now create their TikTok ads directly on the platform, all while benefiting from the powerful…

03.04.19

Webinar Replay: Becoming a Phygital” Retailer”

In retail, the separation between the online and offline world is blurred today. Thanks to the demands of omni-channel customers, in-store activities and online ones must now be interconnected and interdependent, meaning retailers no longer have the option of running two separate strategies.

03.04.19

Introducing the Ultimate Guide to Mobile-First Marketing

Marketing must be mobile today. Smartphones are almost ubiquitous, and consumers use them in a whole host of ways in their daily lives. From discovering and researching, to comparing and purchasing on the go, getting your mobile marketing right is crucial to success in almost every industry. That’s why, together with our partner Fastory, we’ve…

02.04.19

Captain Growth acquisition to bring new level of AI power to MakeMeReach

AI is no longer the future of marketing – it’s already here, and it’s reshaping our trade like nothing before. Captain Growth, a Ukraine-based AI startup, has this week been acquired by Perion. MakeMeReach, as a member of the Perion group, is set to reap the benefits of this acquisition, with Captain Growth’s powerful AI capabilities…

19.03.19

Facebook is replacing the Relevance Score

Facebook announced in a blog post last week that three major changes are coming to its ad metrics in April, with the relevance score notably being eliminated.

12.03.19

Introducing the complete guide to Dynamic Ads: 2019 edition

Facebook Dynamic Ads (DA) are a revolutionary ad product. The format allows advertisers to reach new customers and generate conversions from existing ones – faster, more efficiently and at a greater scale than ever before. Using a single template, you can promote thousands of products. Available on both Facebook and Instagram, Dynamic Ads draw on images and details…

21.02.19

Online advertising in 2019: our overview eBook

Deciding your approach to digital advertising in 2019 is no easy feat. With a huge proliferation of channels, formats, targeting and retargeting options, it’s easy to get lost in it all! Which networks best suit your business? What are the latest innovations in advertising and how can you make sure you are across them all?…